Fazlay RabbyFazlay RabbySEO Website Development
I don't build brochure sites. I build lead-generation websites with the same conversion architecture that powers my own U.S. automotive ventures — engineered to rank from day one.
Proven Results
The Real Problem
A designer hands you something beautiful, a developer makes it load, and nobody ever asks the question that decides whether it earns: what does a stranger in your service area need to see before they pick up the phone? I start with that answer and design around it. Here are the four failures I see most often in the sites people ask me to fix.
Design studios rarely plan URL structure, internal linking, or search intent before they open Figma. The result photographs well and ranks on page four. I build the keyword map and the sitemap in the same week — before a single visual exists — so the pages Google needs are actually on the site, in the right hierarchy, pointing at each other correctly.
The opposite failure costs just as much: visitors arrive, read, and leave. A contact form demanding eight fields before it gives anything back loses most of them. My multi-step capture flows — the same pattern behind the CashMyCarNY instant-offer system I run myself — open with one easy question and qualify the lead on the way through, so your inbox fills with people worth calling back.
Twenty city pages with the city name swapped is a thin-content liability, not a local SEO strategy. For Fred's Auto Removal I built 100+ location pages across Texas, Florida, and Georgia with genuinely distinct content, paired with Google Business Profile management. Organic traffic rose 385%, leads rose 220%, and 45+ keywords reached page one.
Redesigns are where hard-won rankings quietly disappear — usually because nobody mapped the old URLs to the new ones. Every build I ship includes a full redirect map, staged QA before launch, and post-launch monitoring of rankings and crawl behavior. It's the same process I used to migrate a 1,000+ page service site without losing rankings.
Why It Works
Every page is planned around one job: turning a visitor into a lead. Structure first, decoration second.
Scalable city and service-area pages — the same system behind 100+ location pages for Fred's Auto Removal.
Low-friction forms that qualify leads while they convert — modeled on my CashMyCarNY instant-offer system.
Clean architecture, schema, and fast load times from the first build — not patched on later.
My Process
I map what your customers actually search, what competitors rank for, and where the winnable demand is in your market.
Sitemap, page templates, and lead-capture flows are planned before any visuals — so the site is structured to rank and convert.
Clean code, schema markup, and on-page optimization applied to every page — including location pages at scale.
Launch is the starting line. I track rankings and conversions, then keep tightening what the data shows.
Who This Is For
I do my best work for companies where a single extra qualified call pays for a month of the engagement. If you recognize your business below, we'll get to a useful conversation quickly.
Roofing, HVAC, plumbing, remodeling, restoration — businesses judged every week by how many qualified calls came in, and where the map pack often matters more than the blue links.
Cash-for-cars, towing, dealers, and mobile services. This is my own turf: I run CashMyCarNY and CashSellCar on exactly this playbook, with my own money on every ranking.
Agents and brokerages fighting for local search share. A Florida agent I worked with went from 3 to 15 page-one keywords, with organic traffic up 400% and leads up 180%.
Five, fifty, or a hundred-plus service areas that need location pages built as a repeatable system — with distinct content, correct schema, and Google Business Profiles that don't cannibalize each other.
Consultancies and service companies in Britain and Europe who want a US-standard conversion build, delivered with GDPR-aware analytics and consent handling configured from day one.
You have rankings you can't afford to lose and a website you'd rather not send people to. That's a careful rebuild with a redirect map — not a restart from zero.
What's Included
Full builds engineered around search demand and conversion flow.
City, state, and service-area pages that scale past 100 without thin content.
Instant-offer style capture flows that qualify leads as they convert.
Focused pages for campaigns, built to be tested and improved.
FAQ and blog structures that build authority around your services.
Rebuild an underperforming site without losing the rankings you have.
Proof, Not Promises
Every claim on this page traces back to a live project. Two of them, briefly.
A nationwide location-page system for Fred's Auto Removal spanning Texas, Florida, and Georgia, paired with Google Business Profile management. Organic traffic +385%, leads +220%, and 45+ keywords on page one.
Local SEO plus 45+ quality backlinks for a Florida real estate agent. Organic traffic +400%, page-one keywords from 3 to 15, and inbound leads up 180% — in one of the most competitive local markets in the US.
How We'll Work Together
The United States is my primary market; the rest of my clients are in the UK, Europe, and Canada. Here's exactly what working across the distance looks like in practice.
I answer within two hours during my working day and book calls in your local time — Eastern, Pacific, London, or Central European. Because our days only partly overlap, work tends to ship overnight: you send a note at close of business and the answer is waiting when you open your laptop.
All pricing on this site is quoted in US dollars. If you'd rather be billed in pounds sterling or euros, tell me on the strategy call and that's how your invoice arrives — no conversion guesswork and no surprise line items at the end of the project.
For American service businesses the map pack is frequently worth more than the organic listings. Google Business Profile optimization, review strategy, city-level landing pages, and NAP consistency are part of the build — not a separate engagement sold to you later.
European and British visitors get consent-aware analytics, careful third-party script loading, and clear privacy handling configured while the site is being built rather than retrofitted after someone complains. Your marketing data stays usable and your obligations stay simple.
FAQ
Most builds run 4–8 weeks from kickoff to launch, depending on page count and how complex your lead-capture flow is. A focused 10–15 page site lands near the short end; a build with 100+ location pages takes longer, because every page needs genuinely distinct content. You get a concrete timeline with your quote.
Website builds start at $2,495 and ongoing SEO retainers start at $895 per month. Final pricing depends on page count, how many location pages you need, and which systems the site has to integrate with. Send me your scope and you'll have a fixed quote within 48 hours. Full details are on the pricing page.
No honest SEO can guarantee rankings, because nobody controls Google's algorithm. What I can show is a track record: +385% organic traffic and 45+ first-page keywords for Fred's Auto Removal, +400% organic traffic for a Florida real estate agent, and 300%+ average organic growth across my SEO clients.
Whichever serves your business — I build both. WordPress wins when your team publishes constantly and wants full editing control. Next.js wins when raw speed, custom lead flows, or system integrations matter most. I make the recommendation on your strategy call and explain the trade-off in plain English.
Yes, and it's the standard process here rather than an add-on. Every rebuild includes a full redirect map, staged testing before launch, and post-launch monitoring of rankings and crawl behavior. I used the same process to migrate a 1,000+ page service site without losing rankings.
Yes. The US is my primary market and my own automotive lead-gen ventures are American, but I also work with clients across the UK, Europe, and Canada — 100+ projects delivered in total. Calls are scheduled in your local time, I reply within two hours, and invoices can be issued in USD, GBP, or EUR.
Book a free strategy call — I'll review your market and send a clear plan with a quote within 48 hours.
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